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Kixx Story

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01 Brand & Slogan

글로벌 리더 Kixx
Kixx is GS Caltex' leading brand of lubricants. "All ways with you" is our brand slogan symbolizing our intent to be with you at all times on all roads you take, whether in industry or in daily life.
The three promises of Kixx
Kixx' three promises to create new excellence Reducing friction between different objects so they can move smoothly.
Providing optimal solutions
Kixx finely tunes the values of gentleness and strength to provide optimal solutions for industrial sites and lifestyles.
Traveling toward a better life and future
Kixx awakens excellence that surpasses expectations to make every moment part of a journey toward a better future with constant innovation.

02 Three Promises

The three promises of Kixx
Kixx makes three promises to create excellence
Right Technology
Kixx has innovative technical skills and solutions to create the best products for you.
Clear Promise
Kixx values honesty, and our strict production control and rational policies make us a company our clients and partners trust.
Smarter Choice
Kixx works to ensure that we're a good choice and the right answer for successful business.

03 Kixx Destination

Kixx' path

Kixx is Korea's leading lubricant brand and also a global brand sold in 63 countries worldwide, including China, India, Russia, and Vietnam.

Kixx always strives to keep its three promises based on trust and to become an ever more desirable lubricant brand.

Lubricant is needed for anything to move. Kixx lubricates your life.

캠페인

01 Kixx Campaign

True Mechan:ism

Can you guess who these kids are describing in our video?

We have always thought about the nature of vehicles and mechanics. Vehicles save us time and allow us to travel far. They expand the limit of our reach and our move Mechanics enable these vehicles to run safer and longer. Thus, they provide us with sustainable comfort.

‘True Mechan:ism’ is the name of our campaign in 2018. It means a promise made by true mechanics. They stand for discipline, creed and solidarity of the true mechanics’ community.

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01 introduction of Campaign

Kixx Engine
Master Workshop

'To introduce, support and spread this 'True Mechan:ism' to the world, we have developed training program called 'Kixx Engine Master Workshop'.

'It is composed of practice-oriented education programs focused on engines and car maintenance. Participants will not only receive professional education but will also experience on-site training at our affiliated repair shops.

For more Story on the Campaign… TURE MECHAN:ISM

01 introduction of Campaign

2018 Results in Vietnam
  1. 01 Entrance ceremony
  2. 02 Theory sessions in workshop
  3. 03 Practice sessions in workshop
  4. 04 Special section (speeches by Korean experts)
  5. 05 On-site sessions(training in the actual auto repair shops)
  6. 06 Hiring day & Graduation ceremony
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04 Outro

Kixx's Next Steps
Kixx will continue to make every effort to share and distribute the value of True Mechan:ism.

Kixx VIDEO

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[Kixx Engine Oil] SN Plus
Is your engine experiencing LSPI? In order to deliver high fuel efficiency and high output, GDI and T-GDI engines need to maintain high temperatures and high pressure. This, however, can lead to a phenomenon called LSPI (Low Speed Pre-Ignition), which can cause catastrophic engine damage by breaking piston rings and connecting rods. Find out how high-performance lubricants like Kixx G1 can help save your engine from disaster.
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Kixx VIDEO

Kixx PRINT

Kixx G1_Global_2018 2H
High grade gasoline engine oil providing excellent protection
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Global Kixx

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Brand Campaign Kixx VIDEO Kixx PRINT Global Kixx